Al Dakheel Oud Factory participated in Baghdad International Fair as part of a group of 95 leading national companies in various priority export sectors. These companies showcased their distinguished products under the " Saudi Exports Development Authority " at the 47th edition of the Baghdad International Fair. Aldakheel oud stand received visits from several Iraqi and Saudi officials, including the Iraqi Minister of Trade and the Saudi Ambassador to Iraq, along with other officials from both countries.
This unprecedented participation in Iraq marks the culmination of the efforts of Al Dakheel Oud Factory, which has surpassed the domestic market to contribute to promoting national products outside the Kingdom.
Al Dakheel Oud Factory's pavilion at the exhibition featured a complete production line, allowing visitors to experience the real perfume manufacturing process and gain insight into the journey of fragrance production through all its stages.
The pavilion attracted significant interest from visitors who explored the factory's capabilities in producing high-quality perfumes proudly labeled "Made in Saudi Arabia."
Al-Dakheel Oud participated in Kuwait International Perfume Exhibition, held from October 22 to November 2, 2024. During the event, the company showcased a wide range of its distinguished products, including luxurious perfumes, unique blends, and authentic incense, which captivated the Kuwaiti audience.
Al-Dakheel Oud booth witnessed a large turnout of visitors eager to explore the
company’s latest creations and discover the variety of products that reflect
the quality and rich traditions of Saudi craftsmanship.
In a step reflecting excellence and innovation, Al-Dakheel Oud Factory
participated in the Beautyworld Middle East exhibition held in Dubai, United
Arab Emirates, from October 28 to 30, 2024. The factory’s booth drew
significant attention from exhibition visitors, offering them a unique
experience to witness the steps of perfume production up close, which
captivated attendees and generated remarkable engagement.
Beautyworld Middle East is the largest event of its kind in the region,
bringing together experts, specialists in the field of perfumes and beauty
products from across the Middle East and Asia, making it a pivotal platform for
showcasing the latest trends and innovations.
Al-Dakheel Oud's participation aims to enhance the regional and
international presence of its products and highlight the quality of Saudi-made
goods in global markets. This participation aligns with the company’s strategy
of continuous involvement in international exhibitions and conferences to
promote its brand as a symbol of Saudi craftsmanship with exceptional quality.
In a groundbreaking initiative, Al-Dakheel Oud Factory launched a live
production line at the exhibition for the first time, where the "Golden
Light" perfume by Parfex was bottled. This fragrance, crafted by renowned
perfumer Jean-Francois Thizon, was showcased as part of the exclusive
partnership between Al-Dakheel Oud and Parfex.